Growth Management – Associate Vice President – EDC Retail
Job Overview
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Date PostedFebruary 14, 2023
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Location
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Expiration date--
Job Description
Title: Growth Management – Vice President – EDC Retail
About Us: Paytm is India's leading financial services company that offers full-stack payments & financial solutions to consumers, offline merchants and online platforms. The company is on a mission to bring half a billion Indians into the mainstream economy through payments, commerce, banking, investments, and financial services. Its investors include Softbank, Ant Financial, AGH Holdings, Elevation Capital, Berkshire Hathaway, T Rowe Price, and Discovery Capital.
About the Role:
We are looking for a Growth Marketing Leaders for accelerating the core growth metrics and user numbers. If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you!
About the Team:
Offline Payment vertical caters to our merchant partners by offering them products like QR code, Soundbox, EDC and Loans. Paytm has been a pioneer in merchant space by introducing innovative solutions like QR codes to accept payments and Sound-box to recon payments by voice alerts. We are also distributing loans to these partners via our 'Paytm for Business' App.
Expectations/Requirements:
· Drive/Execute data driven growth-marketing campaigns, focused on key metrics in terms of users/investors/transactions for the business line.
· This will require in-depth analysis of Customer behaviour, competitive benchmarking, collaborating with multiple business teams, co-owning the Product Roadmap with the Product team and executing innovative growth ideas.
· Should be responsible for driving the Customer Growth, Revenue Growth, Retention, and Engagement of the Platform on a day-to-day basis.
· Manage end-to-end consumer lifecycle management for the business vertical.
· Monitor customer funnel & identify new levers of growth and apply them to the business
· Deploy successful Growth marketing campaigns and take ownership right from ideation to implementation.
Superpowers/ Skills that will help you succeed in this role:
· Bachelor's degree in engineering or related field from reputed colleges.
· Should have relevant experience in Consumer internet industry in similar roles across Growth Marketing.
· Must be data driven with strong problem solving and analytical skills.
· High degree of ownership in taking things to completion.
· Ability to multitask and work on diverse range of requirements.
· Excellent communication skills with ability to handle complex negotiations.
Compensation:
· If you are the right fit, we believe in creating wealth for you
· With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!