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Role
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Area Sales Manager
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Job Level/ Designation
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M2
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Function / Department
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Sales
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Location
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Kerala
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Job Purpose
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To ensure effective distribution setup capable of delivering sales and market share objectives; delivery of revenue & sales targets; Review & evaluate Channel partners with focus on distributor 3i – infrastructure, involvement & investment; Ensuring awareness & product placement in case of New Product launch
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Key Result Areas/Accountabilities
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- Strengthening market execution & trade relationships and tracking market intelligence.
- Ensure Distribution planning & execution intensity to enable his team to deliver on expanding town coverage, appointing distributors, adding outlets, above norms extraction – sites, quality gross & tertiary.
- Having complete people ownership – effective on-boarding, in market coaching, rigorous performance review etc. – to maximize team incentive earnings and reduce attrition.
- Tracking / Escalation of Competition New products & Schemes.
- Ensuring compliance with company standards, policies and HSW norms by employees and extended teams.
- Judicious use of COCA budgets to maximize quality customer acquisitions.
- Initiatives to increase CMS & RMS in Zone
- Market initiatives to Improve traffic from low utilized sites
- Monitoring Team & provide adequate support and Guidance
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Core Competencies, Knowledge, Experience
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Core Competencies, knowledge and Experience
- 5-7 years of experience in Telco/FMCG
- In depth understanding of Distribution ecosystem
- Market understanding & development
- Detailed Sales & Distribution planning
- Motivate team & build capability; Basic budget management skills
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Must have technical / professional qualifications
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Professional Qualifications
- Graduate, MBA preferred
- English and local market language
- Skilled in performance analytics & driving team target achievement
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