Associate Manager – Social Listening

Design, develop and deliver key business insights by
leveraging digital analytics across social media platforms

·         Sharing
qualitative analytics on conversations pertaining to brands across paid and non
paid platforms

·         Supporting
the innovation funnel through digital scanning of categories across different
languages and geographies and recommend actionable steps forward

·         Enabling continuous
improvement by capturing and analyzing the appropriate social data/metrics,
insights and best practices, and then acting on the information

·         Working
closely with key stakeholders in Marketing to understand the business use cases
for social listening

·         Creating
comprehensive social media monitors to generate business insights into
actionable recommendations.

·         Developing,
conducting, and interpreting
analytic solutions using data from social listening tools including volume,
sentiment, conversation drivers, influencers, etc.

Requirements

·         Must have decent understanding of
social analytic platforms.

·         Hands on experience on cross channel
Social Media marketing, listening, monitoring and engagement.

·         Proficiency in English, including
social media shorthand.

·         Should have knowledge on how to handle
the response management for brands.

·         Excellent written and verbal
communication skills.

·         Excellent presentation, interpersonal
and analytical skills.