GM – Prepaid Marketing

Digital, Marketing
Mumbai
July 27, 2022

Job Overview

  • Date Posted
    July 27, 2022
  • Location
    Mumbai
  • Expiration date
    --

Job Description

About: 


Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

Role

Prepaid – Integrated Products

Job Level/ Designation

General Manager /M3

Function / Department

Corporate Marketing, Consumer Product & Services

Location

Corporate Office, Mumbai

Job Purpose

Driving Customer Upgrades, Engagement and Net Additions and Revenue uplift through the Integrated Product Portfolio, primarily Unlimited.

Key Result Areas/Accountabilities
  1. Gross and Net Additions on Unlimited/Integrated Portfolio
  2. Plan and Execute Usage & Retention initiatives
  3. Monthly/Quarterly/Annual Revenue Planning and achievement
  4. Product Launch & GTM Planning
  5. Circle Interaction to drive engagement at ground level
  6. Analysis of Product Interventions
  7. Competition Tracking
  8. Driving Product Salience & Visibility to influence adoption
  9. Driving Digital Adoption

Core Competencies, Knowledge, Experience
  1. Customer Value and Revenue Management
  2. Analytical & Design Thinking
  3. Telecom Product Management
  4. Excel/SAS/BI
  5. Understanding of Prepaid Charging Systems

 

Must have technical / professional qualifications
  1. MBA/PGDM (Marketing)
  2. B.Tech (Preferable)

Years of Experience

8+ years in Product Management

Industries to look from

Telecom, Digital/FMCG/Banking (Product/CVM Management)

Ideal Organizations to look from

Internal / Airtel / RJio

Amazon / Flipkart (Product Management Experience)

HDFC/ICICI (CVM/Product Management Experience)

Direct reports

None

MIS support through Dedicated Team

Reporting To

Corporate Prepaid Head : Consumer P&S Marketing

 

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership


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