Manager – Product / Brand Management

July 29, 2022

Job Overview

  • Date Posted
    July 29, 2022
  • Location
  • Expiration date
    --

Job Description

Site Name: India – Maharashtra – Worli Mumbai
Posted Date: Jul 13 2022

Is there any greater challenge than getting ahead of disease?

At GSK, we have already delivered unprecedented change over the past four years, improving R&D, becoming a leader in Consumer Healthcare, strengthening our leadership, and transforming our commercial execution. Now, we’re making the most significant changes we’ve made to our business in over 20 years. We’re on track to separate and create two new companies in 2022: New GSK with a leading portfolio of vaccines and specialty medicines as well as R&D based on immune system and genetics science; and a new world-leading consumer healthcare company of loved and trusted brands.
With new ambition comes new purpose. For New GSK, this is to unite science, talent, and technology to get ahead of disease together – all with the clear ambition of delivering human health impact; stronger and more sustainable shareholder returns; and as a new GSK where outstanding people thrive.
Getting ahead means preventing disease as well as treating it. How we do all this is through our people and our culture. A culture that is ambitious for patients – so we deliver what matters better and faster; accountable for impact – with clear ownership of goals and support to succeed; and where we do the right thing. So, if you’re ready to improve the lives of billions, join us at this exciting moment in our journey. Join our challenge to get Ahead Together.

Are you looking for an opportunity to manage the integration of pharmaceutical brands and execute the marketing campaign to optimize the customer experience? If so, this is the role for you.

As Product Brand Management Pharmaceutical Professional, you will be responsible for aligning customer segments and leverage service to deliver an exceptional customer experience plan.  You will also manage the resource allocation within the brands based on customer insight and leading execution across the brand teams.

This role will provide YOU the opportunity to lead key activities to progress YOUR career.  These responsibilities include some of the following:

  • Responsible for translating insights for future marketing strategies

  • Flawlessly execute Global Integrated Campaigns and update to address the customer

  • Engage with Medical to gain customer insights from employees and key customer groups to ensure deep customer insight and respond to customer needs

  • Manage local congresses, and GSK sponsored digital and face to face events

  • Collaborate with third party stakeholders and global teams in terms of local implementation

  • Understand business analytics and respond accordingly to ensure customer engagement, delivery of pharmaceutical share growth and increase touchpoints

  • Advise global and regional teams regarding customers, competition and market

  • Develop a media plan in line with Global strategy to ensure an appropriate integration with the Global campaign objectives and use of the marketing mix

Basic Qualifications:

  • Masters Degree (Marketing or Sales)

  • 3+ years’ experience in marketing and/or sales

  • Pharma experience is a must

Preferred Qualifications:

  • Service/Customer oriented

  • Experience in multichannel marketing

  • Knowledge of marketing ways of working and code of promotion

  • Excellence in execution of prioritization, communication, stakeholder management and problem solving

  • Exceptional communication and organizational skills

At GSK we value diversity (Gender, LGBTQ +, PwD etc.) and treat all candidates equally. We aim to create an inclusive workplace where all employees feel engaged, supportive of one another, and know their work makes an important contribution.

*LI-GSK 

Our goal is to be one of the world’s most innovative, best performing and trusted healthcare companies. We believe that we all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible. Come join our adventure at GSK where you will be inspired to do your best work for our patients and consumers. A place where you can be you, feel good and keep growing.

  

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